{"id":35,"date":"2026-10-18T14:00:00","date_gmt":"2026-10-18T14:00:00","guid":{"rendered":"http:\/\/blogs.room-vu.com\/mrkenmortgage-com\/2026\/10\/18\/new-home-sales-rebound-as-builders-chase-buyers-budgets\/"},"modified":"2026-10-18T14:00:00","modified_gmt":"2026-10-18T14:00:00","slug":"new-home-sales-rebound-as-builders-chase-buyers-budgets","status":"publish","type":"post","link":"https:\/\/www.mrkenmortgage.com\/blog\/2026\/10\/18\/new-home-sales-rebound-as-builders-chase-buyers-budgets\/","title":{"rendered":"New home sales rebound as builders chase buyers&#8217; budgets"},"content":{"rendered":"<div class=\"roomvu-news-container\">\n<p>August brought a notable rebound in US new home sales, with builders responding to buyer budgets through price cuts and incentives. Sales hit their fastest pace in eight months\u2014though still 2% below last year\u2019s level. The median price landed at $393,700, and with plenty of inventory on the market, builder sentiment remains cautious thanks to rising financing costs.<\/p>\n<p>Having seen many cycles in my 30 years in lending, I know how critical it is to match buyers with the right mortgage, especially when market factors like these are at play. For those whose income isn\u2019t a perfect fit for the standard mold\u2014like many self-employed folks I work with\u2014navigating these shifts takes experience and creativity. Helping clients see past the headlines to the loan options that truly fit their situation is what I\u2019ve built my career on. The right strategy can open doors, even when the numbers seem challenging.<\/p>\n<p>\t<a class=\"roomvu-news-continue\" href=\"https:\/\/www.mpamag.com\/us\/mortgage-industry\/market-updates\/new-home-sales-rebound-as-builders-chase-buyers-budgets\/591083\"><\/p>\n<div>Continue to full article<\/div>\n<p>\t<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>August brought a notable rebound in US new home sales, with builders responding to buyer budgets through price cuts and incentives. Sales hit their fastest pace in eight months\u2014though still 2% below last year\u2019s level. The median price landed at $393,700, and with plenty of inventory on the market, builder sentiment remains cautious thanks to [&hellip;]<\/p>\n","protected":false},"author":564,"featured_media":36,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-35","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-posts"],"_links":{"self":[{"href":"https:\/\/www.mrkenmortgage.com\/blog\/wp-json\/wp\/v2\/posts\/35","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mrkenmortgage.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mrkenmortgage.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mrkenmortgage.com\/blog\/wp-json\/wp\/v2\/users\/564"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mrkenmortgage.com\/blog\/wp-json\/wp\/v2\/comments?post=35"}],"version-history":[{"count":0,"href":"https:\/\/www.mrkenmortgage.com\/blog\/wp-json\/wp\/v2\/posts\/35\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mrkenmortgage.com\/blog\/wp-json\/wp\/v2\/media\/36"}],"wp:attachment":[{"href":"https:\/\/www.mrkenmortgage.com\/blog\/wp-json\/wp\/v2\/media?parent=35"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mrkenmortgage.com\/blog\/wp-json\/wp\/v2\/categories?post=35"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mrkenmortgage.com\/blog\/wp-json\/wp\/v2\/tags?post=35"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}